Entrepreneurship Overview

The Entrepreneurship case challenges students to think creatively and strategically in a time constrained situation. As a judge in this event, your job is to assume the role of the entrepreneur or clients described in the case scenario and evaluate how effectively each team presents their analysis and recommendations.

The Case Scenario

The students competing in this event will be expecting a case scenario of an entrepreneurial nature; however, they will know nothing about the situation, the client company, or the industry before they enter the case preparation room.  They will have 30 minutes to read and analyze the case, identify strategic options and develop recommendations and an implementation plan to present convincingly to the judges.